FROM Love Islanders frolicking on yachts to social media stars living it up at Coachella, influencers certainly get their fair share of free goodies and lavish trips.
But behind the scenes, these stars actually have airtight contracts and some strict deliverables to pull through whilst holidaying with top brands.
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Love Island and TikTok stars were whisked on yet another luxury brand trip last week, with fashion brand SHEIN taking stars to Ibiza, but what really happens on these holidays? Credit: Getty
The Jattvibe went behind the scenes to see what really goes on during these wild holidays Credit: Getty
The Jattvibe went behind the scenes on a recent trip to party isle Ibiza with a group of top influencers and reality stars – from Geordie Shore’s Chloe Ferry to Love Island’s Belle Hassan.
From the outset, there’s no shortage of luxury for these stars, who are paid to be taken on holiday by fashion and beauty brands in order to promote the company.
Before our trip even kicked off, which was hosted by popular online retailer SHEIN, the brand had sent out outfits for each guest to wear whilst abroad – meaning the famous attendees didn’t need to worry about updating their holiday wardrobe.
With several outfits of their choice packed and ready to go, private cars were arranged by the brand for each guest to the airport.
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The reality stars are paid to party in the sunshine in order to promote brands Credit: Getty
Stars are treated to complimentary drinks on tap throughout the trip, including high end champagne and spirits
They also enjoyed platters of sushi and unlimited food throughout the trip Credit: The Jattvibe
SHEIN took over high-end Ibiza eatery Jul’s for a luxury dinner their celeb guests could enjoy
Touching down at Ibiza airport, SHEIN transfers awaited the cohort of stars to take us to 5-star luxury hotel Bonito Ibiza, where we were checking in for a two-night stay.
Upon arrival, SHEIN guests were gifted a goody bag with holiday essentials such as a beach towel, sun cream and fans.
Influencer brand trips often have every meal catered for, with SHEIN completely taking over high-end Ibiza restaurant Jul’s for a lavish meal on the first night.
The dinner, which resembled a wedding reception, had flowing champagne, dancers, musicians, photographers and a whopping menu that saw guests enjoy over five starters, mains and desserts each.
They are contracted to share several posts from the trip, wearing ensembles from the brand Credit: Getty
They are kitted out with numerous outfits before flying out Credit: Instagram
The hospitality didn’t stop there, with an all-expenses paid trip to celeb hotspot O Beach the next day.
This gave the stars a chance to show off their SHEIN swimwear, and clear out the menu with magnums of champagne, bottles of spirits, top of the range wine and cocktails flowing for the whole day.
The group also ordered a myriad of food, including sushi platters and wagyu beef, throughout the day, at no cost.
This was in addition to the VIP entry bands and access to the coveted DJ booth at the venue, which SHEIN sponsor throughout the season.
Influencers are often taken on trips abroad, with several Love Islanders heading to Coachella earlier this year Credit: Instagram / @jessiereneewynter
While Olivia Attwood was one of the many celebs who piled to Miami with beauty brand Space NK, where they enjoyed yacht trips and luxury events Credit: Instagram/olivia_attwood
If the lavish meals and all included drinks hadn’t been enough, invitees also had 100 euros to bill to their room for any room service, poolside drinks or snacks they fancied.
While it may sound like all play and no work, we heard that there were some airtight contracts that the influencers and TV stars have to adhere to whilst on the trip.
Each celeb guest was obligated to share multiple posts from the trip, donning their outfits from the brand and tagging them.
This meant that these lavish dinners and days out featured multiple photo opportunities, with the stars being escorted between spots to get their content before being able to let their hair down.
They also had to stay at 0 Beach for a minimum amount of time during the day, meaning they couldn’t go off to do their own thing in Ibiza.
The brand also put on a sensational fashion show in the middle of the beach club, with every guest getting a VIP view to take in the looks.
However, the stars certainly managed to let loose throughout the day and even broke off to some of the island’s superclubs later on – with several Love Islanders returning to the hotel in the early hours.
The hotel rooms are the perfect place to recover, with the brand forking out for luxury rooms with robes, slippers and large bathtubs for each influencer.
If you were to look up at the celeb’s balconies from the poolside, you’ll more than likely see TiKTok videos in full swing or the flash of iPhones taking the perfect ‘gram snap.
In the evening, staff delivered personalised goodies such as brownies to each room with a note for guests.
The hotel’s inclusive breakfast, for those who made it up in time to enjoy it, was filled with sleepy influencers and reality stars, who looked remarkably fresh while sipping on iced coffees.
Many stars choose to extend their trip into real holidays, meaning they can enjoy a holiday when the brand work is over.
We even overheard social media stars excitedly revealing how they were heading to a new hotel to stay with another brand for free.
And as long as they get those #ad posts done, why not?
