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Ahan and Athiya Shetty join Michael Kors for Raksha Bandhan campaign

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Ahan Shetty and Athiya Shetty were spotted at Jio World Drive in Mumbai while shooting for a special Raksha Bandhan campaign with Michael Kors. The sibling duo kept it stylish and effortless as they came together for the festive campaign. Their appearance added a glamorous touch to the festive season celebrations.Known for their individual sense of style, Ahan and Athiya brought a contemporary yet understated elegance to the shoot. Athiya, who started as an actor, has frequently been associated with global luxury and contemporary fashion labels. Ahan too has followed their father’s footsteps and has films Tadap and Border 2 to his credit. Meanwhile, has carved his own space in the entertainment industry and is known for his polished, modern style.For the Michael Kors campaign, the siblings are understood to be coming together to highlight the spirit of Raksha Bandhan through fashion and siblinghood. The campaign comes at a time when international brands are increasingly looking at India’s cultural and festive calendar to create locally relevant storytelling. Rather than focusing solely on traditional festive dressing, campaigns such as this bring a more contemporary, aspirational perspective to celebrations.The choice of Jio World Drive as the setting further complements the campaign’s luxury positioning, with the Mumbai destination being closely associated with premium international fashion and lifestyle brands. Ahan and Athiya’s presence also adds a celebrity-led dimension to the activation, making the campaign relevant to both fashion audiences and younger consumers.With Raksha Bandhan approaching, the Michael Kors campaign is poised to add a global fashion lens to the festival. Diwali edits have long been commercialised by international brands over the years, let’s see how many can Rakhi pull in…

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