HARRY Potter fans are in for a treat this Christmas, with a huge themed store set to arrive in the UK.
The brand new launch will allow Potterheads to experience all the magic of Hogwarts and “transport them into the wizarding world”.
An incredible new Harry Potter store is coming to Oxford Street Credit: Mike World Wide/PA Wire
The experience has been designed to transport Potter fans straight into the wizarding world Credit: Mike World Wide/PA Wire
Warner Bros has confirmed that the new store will open on London‘s Oxford Street later this year.
Set to be located between Tottenham Court Road and Oxford Circus tube stations, the flagship store has been dubbed “truly special” by bosses.
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The 21,000 square foot site will span two floors of The Ribbon building on the capital’s busiest shopping street, making it the biggest Harry Potter retail space in the world.
Scheduled to open on November 4, visitors can expect some seriously festive witchcraft and wizardry as the Christmas period approaches.
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Inspired by the mystical Diagon Alley from the legendary Harry Potter series, fans can pay a visit to The Leaky Cauldron pub for a pint of Butterbeer, check out Gringotts Bank and step inside a real life Knight Bus.
Customers will also be able to sample the enchanting foodie delights of the wizarding world, with the likes of Chocolate Frogs, Bertie Bott’s Every Flavour Beans and Butterbeer ice cream also expected to be on offer.
With every section of the store offering a new experience, shoppers will feel like they are walking through a Harry Potter theme park as they shop.
The immersive shop will become the second official Harry Potter retail site in the UK, with the first situated in the iconic King’s Cross Station.
For those who have always wanted to get their hands on an official Harry Potter wand, the new store will be the perfect place, with an exclusive Diagon Alley wand set to be available.
Personalised souvenirs and gifts will be part of the magic, too, as the flagship will offer customised house robes, exclusive travel trunks and notebooks.
You’ll even be able to nab your very own Hogwarts Acceptance Letter – personalised with your name and address.
Celebrating the announcement of the magical new store, Karl Durrant, Warner Bros senior vice-president of worldwide retail, said: “Following the success of our Harry Potter shops around the globe, opening the Harry Potter Shop in London is a truly special milestone.
“We’re incredibly proud to bring the magic back to the city where Harry Potter’s story began,” he added.
“There’s no better place to create a destination that celebrates the magic, creativity and storytelling that has captivated generations of fans around the world.
“Step inside and you’ll feel as though you’ve walked straight into Diagon Alley. Every detail has been designed to transport fans into the wizarding world.”
