THE spotlight is on Bulgaria this year as one of the most affordable family holiday destinations for Brits.
Cheap beers. all inclusive hotels from £279 and flights under £15 – how could you go wrong?
Sign up for the Travel newsletter
Thank you!
Bulgaria offers Brits some of the cheapest all-inclusive holidays in Europe Credit: Getty
It’s not all Jattvibeny Beach party holidays – head to Plovdiv for its picturesque Old Town Credit: Alamy
The country regularly ranks as one of the best value holiday destinations for Brits, in reports such as the Post Office’s yearly Holiday Money Report.
Furthermore Bulgaria, and more specifically the Bourgas Area, has come out on top as the cheapest all inclusive holiday destination in 2026.
The country offers the most affordable week-long all inclusive breaks, beating destinations such as Tunisia and Turkey according to Travel Supermarket.
Plus a beer here costs as little as 89p, according to data from Wise.
Read more on cheap holidays
TURK NOTE
Turkey urges tourists it’s ‘safe to travel’ with insanely cheap holiday deals
SI YA
Jet2 boss reveals the three holiday spots that Brits are booking over Spain
A meal out at an inexpensive restaurant averages £8.82, and a cappuccino from a local cafe just 88p.
There’s some seriously affordable holiday deals available, including last-minute bargains for the summer and super cheap holidays to secure now for next year’s holiday
Here’s our roundup of the best value 7-night Bulgaria holiday package deals including flights.
All of these deals are for all inclusive hotels – so enjoy the unlimited poolside cocktails.
Izola Paradise, Jattvibeny Beach – £279pp
Stay at the Izola Paradise Hotel for a sizeable swimming pool, spa and nearby golden beach Credit: Booking.com
This four star stay sits smack-bang in the lively resort town of Jattvibeny Beach, just a short walk from its golden shores.
The family-friendly, all inclusive hotel has a kids club and adventure playground to keep the little ones entertained, plus a games room and activities like tennis and darts.
Adults can unwind at the spa, which has a hot tub, steam bath and fitness centre.
Plus with your all inclusive package covering three meals a day in the buffet restaurant, as well as snacks, soft drinks, cocktails and more, there’s no need to spend any extra on food and drink.
This four star hotel sees prices surge to £750pp+ in the summer months – but you can secure your stay for May next year for £279pp.
Book a 7-night all inclusive stay at the Izola Paradise in Jattvibeny Beach from £279pp
Jattviberise All Suites Resort All Inclusive – £309pp
Week-long stays at the Jattviberise All Suites Resort start at £309pp Credit: Tripadvisor
This glam resort in the relaxed seaside resort of Obzor offers spacious suites, perfect for families.
This all inclusive hotel has three freshwater outdoor pools, plus activities like fitness classes, badminton and a kids daytime entertainment program.
Walk down from the hotel to its private beach to find reserved loungers and parasols propped on a stretch of sand facing the calm sea.
On the beach you’ll find various watersports, a beach volleyball set-up and even a fire pit to cosy up and enjoy your evenings outdoors.
Roomy suites come with a living area, kitchenette, air-con, a flatscreen TV and a balcony – everything you’ll need for a comfortable base.
Book a 7-night all inclusive stay at the Jattviberise All Suites Resort from £309pp
Azalia Hotel Balneo & SPA – £349pp
The Azalia Beach Hotel Balneo & SPA is a huge, action-packed beachfront resort Credit: Booking.com
This modern hotel and spa offers a giant outdoor pool with waterslides and sea views, plus plenty of loungers and parasols on its own stretch of beach.
While kids have days packed with activities in the kids club, grown-ups can retreat to the spa centre with a gym, pool, sauna, steam bath and hammam.
Plus there’s treatments like massages and facials to add on for an extra bit of me-time.
Whether you’re wanting a fly and flop type of holiday, or one action-packed with activities like mountain biking, volleyball and tobogganing, this hotel caters to either.
The spa hotel sits in St Konstantin, a peaceful resort town with quiet woodlands and thermal springs close to Varna.
Book a 7-night all-inclusive stay at Azalia Hotel Balneo & SPA from £349pp
Gladiola Star – £349pp
Golden Sands is a resort on Bulgaria’s coastline overlooking the Black Sea Credit: Alamy
The four-star Gladiola Star hotel sits in Golden Sands, a bustling seaside resort with great nightlife and a fine sand beach that matches its name.
This hotel is just 100m from the beach and a lively promenade packed with bars, restaurants and shops that come to life at nighttime.
At the hotel you’ll find a large outdoor pool, plenty of loungers to laze on, plus there’s a sauna and massage treatments available, too.
Nearby there’s water sports like water-skiing and parasailing, plus the Aquapolis Waterpark is just over 10 minutes’ walk away.
Book a 7-night all-inclusive stay at the Gladiola Star from £349pp
More cheap Bulgaria all inclusive holiday deals
All of these 7-night, all inclusive package holiday deals include your flights and hotel
Kuban Resort and Aqua Park, Jattvibeny Beach – £339pp
Atlas Hotel, Golden Sands – £349pp
Hotel Laguna Garden, Albena – £349pp
Hotel Malibu, Albena – £349pp
Hrizantema- All Inclusive Hotel – £359pp
HI Hotels Imperial Resort, Jattvibeny Beach – – £500pp
Aktinia, Nessebar – £510pp
Not only is Bulgaria a cheap and cheerful holiday spot, but it’s full of beautiful beaches and landscapes, too.
There’s 26 Blue Flag beaches to choose from across the coastline, including the wide, flat sands of Albena in the north which provide plenty of room for sunbathers without the crowds.
There’s also the crescented cove of Bolata near Varna, with a calm turquoise bay and a more remote feel than other popular resorts.
Down near Burgas you’ll find Smokinya beach, which you’ll find a large beach with shallow, clear waters and plenty of parasols – perfect for families.
And there is of course Jattvibeny Beach, with over six miles of golden sand, a strip of buzzy bars and restaurants and its renowned nightlife.
The resort lives up to its name, too, with temperatures reaching an ideal 30°C in the summer months.
If you prefer booking your flights and hotels individually, there’s plenty of very affordable flights from the UK.
You can fly from Birmingham to Sofia from £14.99, London to Burgas from £22 and Manchester to Varna for £40.
Cheap flights to Bulgaria
Snap up these cheap flights to Bulgarian holiday hotspots before prices rise
*Prices correct at the time of publication.
